Kreavo

Creator community and subscription platform: requirements, documentation and design

Kreavo lets creators publish media, run channels, and earn from subscriptions, while their audience discovers, follows, and chats with them on web and mobile.

Product name and branding changed to protect client confidentiality. Our role: discovery, requirements, documentation and design. We did not build it.

Kreavo Login screen
Kreavo Home screen
Kreavo Creator Profile - Media screen
Screens designed
32
Platform
Web, iOS and Android
Market
Content needed: country or region
Languages
2

Overview

Kreavo is a community platform built around creators. Fans browse creator profiles and channels, join challenges, follow favorites, and subscribe to the creators they support. Creators manage their profile, media, and subscribers from the same product.

The product was designed for both desktop and mobile, and supports English and Spanish from the first screen.

What made it complex

  • Creators and fans in one product, with different tools for each
  • Paid monthly subscriptions to individual creators
  • Web and mobile from one specification
  • English and Spanish from the first screen

Key decisions we made

Two or three decisions and whyFor example, a rule you simplified, a feature you cut from version one, or a trade-off the client accepted.

What the product does

Every feature below was specified in the requirements and shown in the designs.

  • Creator profiles. About, media, and channel pages for every creator.
  • Channels. Dedicated channel pages with posts and media.
  • Community board. A shared feed for the wider community.
  • Challenges. Browse and join community challenges.
  • Creator subscriptions. Subscribe to creators with a monthly fee and manage active subscriptions.
  • Become a creator. A clear path for any member to start creating.
  • Messaging. One-to-one chat between members and creators.
  • Friends and favorites. Keep track of friends and favorite creators.
  • Interest-based onboarding. New members pick their interests while setting up a profile.
  • English and Spanish. Language choice at sign-in.
  • Payments. Saved cards, default payment method, and payment history.
  • Help and settings. FAQs, a contact form, account protection, and blocked users.

How we worked

Discovery sessions, then business, functional and technical requirements and a data model, then design and handover. Every screen traces back to a documented requirement.

What the client received

Plain names first; the short labels are what developers call each document.

BRD

Business Requirements Document

Business goals, users, scope, and success measures.

FSD

Functional Specification Document

Every feature, flow, business rule, and screen behavior.

TRD

Technical Requirements Document

Architecture, integrations, security, and performance requirements.

ERD

Entity Relationship Diagram

The data model behind the product and how its records connect.

Design

UX and UI design

32 screens, ready for development handover.

Pitch deck, if deliveredAdd as a deliverable where you prepared one for this client.

A look inside the product

8 of the 32 screens we designed. Scroll or swipe to see more.

Kreavo Login screen
Kreavo Home screen
Kreavo Creator Profile - Media screen
Kreavo Chat screen
Kreavo Favorites - Creators screen
Kreavo Challenges screen
Kreavo Create Profile screen
Kreavo Subscription screen

Outcome

What happened nextOne true sentence, for example: the client selected a development partner, raised investment, or started the build. Remove this block if it cannot be shared.
32Screens designed
2Languages
Content needed: a real quote from this client, two or three sentences, in their own words
Content needed: role, company type and country (name optional)

Have a product like this in mind?

We start with discovery: requirements, documentation and design that any development team can quote and build from.

Free and without obligation. Content needed: call length

  1. Before the callWe read what you sent, so the call starts with your problem.
  2. On the callWe ask questions, listen, and explain how we would approach it.
  3. After the callIf we are a fit, a written proposal with a fixed scope follows. If not, we say so.
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